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Virtual Makeup Try-On for Beauty eCommerce

Turn product pages into interactive beauty experiences with AI and AR virtual try-on technology. Perfect Corp. helps beauty brands give shoppers a more confident, personalized way to explore products online.

Self-service makeup try-on software for Shopify, WooCommerce, Wix, Squarespace, and custom beauty websites.

Virtual Makeup Try-On for 7 Beauty Categories

LIP COLOR

The best-in-class virtual lipstick shades try on technology recreates the physical product trial experience & virtual makeover in your online store and allows your customers to try on makeup AR & AI techonology . Lipstick shades match online to find the perfect lipstick shade before purchase. 

Adjustable elements:

  • Matte
  • Satin
  • Sheer
  • Shimmer

How Virtual Makeup Try-On Helps Beauty Brands Increase Sales

A virtual makeup try-on experience helps beauty retailers reduce the uncertainty of online product discovery. By letting shoppers preview makeup shades and styles before purchase, brands can create a more informative shopping journey that supports conversion, product exploration, and customer satisfaction.

IncreaseConversion Rate

Increase 
Conversion Rate

Help shoppers see how makeup products may look before checkout, reducing uncertainty around color and style selection. Customers can gain confidence in their selections leading to higher conversion rates and increased sales.

IncreaseAdd-to-Carts

Increase 
Add-to-Carts
 

Encourage shoppers to explore more shades, finishes, and categories through an interactive virtual try-on experience. With new products discoveries comes increased purchases and add-to-carts.

IncreaseCustomer Satisfaction

Increase 
Customer Satisfaction
 

An AR beauty try-on gives customers a convenient, personalized way to evaluate products online before buying. An online makeover also eliminates the need for physical makeup application, saving customers valuable time and effort.

Virtual Makeup Try-On Results for Beauty Retailers

Brands use AR makeup technology to make online product discovery more interactive and reduce the gap between digital browsing and an in-store makeup consultation. Results depend on traffic, implementation, product assortment, and the customer journey.
0
%
avg. increase in basket size*
0
X
increase in conversion rate*
0
%
decrease in return rate*

*Results may vary by site traffic, product category, implementation, market, and campaign configuration. Explore our partner success stories.

How Does Virtual Beauty Software & Makeover Revolutionize Online Shopping

 

Why Choose Perfect Corp.’s AR Makeup Simulator?

Perfect Corp.’s AR makeup simulator helps beauty brands create realistic online try-on experiences. Configure product SKUs, add a branded try-on module to your storefront, and let customers explore makeup products on desktop and mobile.

Fast AR Makeup Try-On Integration

Fast AR Makeup Try-On Integration

Add a virtual makeup try-on experience to your eCommerce store with a ready-to-use widget and implementation support. Launch interactive product experiences without developing AR beauty technology in-house.

Transparent Plans for Beauty eCommerce

Transparent Plans for Beauty eCommerce

Full transparency. No extra charges guaranteed. Choose the best plan that suits your business needs to give your customers a satisfied online makeover experience.

Create Makeup Product SKUs Faster

Create Makeup Product SKUs Faster

Our AR virtual try-on tool does all the hard work to save your time — so you can focus on what you do best, selling.

STEP 1: Create Product SKUs

Create product SKUs in the console. The virtual makeup try-on solution supports 7 different makeup categories including lip color, blush, foundation, eyeliner, eyeshadow, mascara, and eyelash.

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Add Virtual Makeup Try-On to Shopify, WooCommerce, Wix, and Squarespace

Shopify

Ready-to-use plugin

WooCommerce

Ready to use plugin

Wix

Installation guide

SQUARESPACE

Installation guide

Partner Success Stories

Our AR makeup makeover website is empowering our partners to embrace the digital transformation.

SEE ALL THE STORIES

Grow Your Online Business

Let our Customer Success team show you what virtual makeup try-on can do for your eCommerce business.
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Virtual Makeup Try-On FAQ

What is virtual makeup try-on software for beauty eCommerce?

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Virtual makeup try-on software is an AI- and AR-powered solution that lets shoppers preview cosmetic products digitally through a web browser. Beauty brands can add the experience to their online store or product pages, helping customers explore products in a more interactive way before purchasing. Perfect Corp.’s Online Service is designed as a self-service solution that lets brands add a MAKEUP TRY ON module or widget to their online store.

How does virtual makeup try-on work on an eCommerce product page?

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A shopper opens an eligible product page, selects the virtual try-on experience, and uses a compatible device camera to view the effect in the browser. The shopper can then compare available product options and continue shopping or add products to their cart. For brands, the workflow typically includes creating virtual product SKUs, testing the experience, and placing the try-on module or widget where it supports product discovery.

What is a makeup simulator?

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A makeup simulator is a digital tool that uses AI and augmented reality to visually simulate how cosmetic products may appear on a shopper. In beauty eCommerce, it gives customers an interactive way to explore products online instead of relying only on swatches or static product photography. For brands, a makeup simulator can be used to make product pages more engaging and help shoppers evaluate products with greater confidence.

What is an AR beauty try-on?

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An AR beauty try-on is an augmented reality experience that digitally overlays makeup effects onto a shopper’s face through a compatible device camera. It uses facial tracking and rendering technology to create a responsive virtual preview as the shopper moves. For beauty retailers, AR try-on can bring a more personalized and interactive product-discovery experience to an online storefront. Perfect Corp. describes its Makeup AR technology as providing real-time effects with 360° face tracking.

Can beauty brands add virtual makeup try-on to Shopify, WooCommerce, Wix, or Squarespace?

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Yes. Perfect Corp.’s virtual makeup try-on offering supports integration with major eCommerce platforms, including Shopify, WooCommerce, Wix, and Squarespace. Shopify and WooCommerce are presented on the product page as ready-to-use plugin options, while Wix and Squarespace have installation guidance. Brands should review the appropriate integration path and plan details based on their storefront, product assortment, and implementation requirements.

How do brands create and manage virtual makeup product SKUs?

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Brands create virtual product SKUs in the Perfect Corp. console, then configure and test the try-on experience before publishing it to their storefront. The specific workflow and plan should align with the brand’s product assortment and the number of SKUs it needs to support. Perfect Corp.’s plans distinguish between product volume and supported cosmetic categories, so teams should confirm their SKU requirements before selecting an option.

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